Abstract
Have you received text messages from businesses? You are definitely not alone. Today’s businesses, looking for even the slightest advantage have begun using SMS messaging to push their products and services on potential customers. This strategy is more or less as effective as other forms of marketing that target people’s personal accounts. The problem with text-based marketing is that the phone numbers that people get messages from often change and seem very much like spam.
Google, which is the largest marketing company in the world, is now putting forth a strategy that will allow people using the Messages app inside of the Android OS, to get these messages verified so that users know who the messages are coming from. With verified SMS, every message that is sent from a company will need to be verified before it hits anyone’s inbox. The content will be sent alongside the business’ name, logo, and a confirmation verification badge. Better yet, Google has stated that the content of these messages, like all the other messages that are sent and received via the Messages app, are private and are never revealed to them.
How Do You Turn on Verified SMS?
You will need a device that runs a recent version of Android mobile OS. To turn on Verified SMS:
- Open the stock Android Messages app
- In the three-dot menu, access your Settings
- Access Verified SMS
- Switch on Verify business message sender
Now you don’t have to waste time with unverified marketing or sales content.
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ABOUT THE AUTHOR
Rafiq Masri
With over 25 years of experience in Information Technology, Rafiq is one of the most accomplished, versatile and certified engineer in the field. He has spent the past 2 ½ decades administering and supporting a wide range of clients and has helped position Network Management, Inc. as a leader in the IT Managed Services space.
Rafiq has built a reputation for designing, building and supporting top notch IT infrastructures to match the business objectives and goals of his clients.
Embracing the core values of integrity, innovation, and reliability, Rafiq has a very loyal client base with some customer relationships dating back 20+ years.
Rafiq holds a bachelor’s degree in Mechanical Engineering from the University of Michigan and has completed graduate programs in Software Engineering and Business at Harvard and George Mason University. Rafiq is a former founder and CEO of Automation, Inc. in Ann Arbor, Michigan as well as a valued speaker on entrepreneurship and technology at industry events such as ExpoTech and others.